In this episode we’re diving into the science behind climate behavior with Ryan O’Donnell (@TheDailyBA), understanding why people often ignore climate topics, and exploring tools and techniques to create content that connects, instead of pushing people away.

In this episode we're exploring environmental content creation with @margreen_s, the emotional impact of being an eco creator and how streaming can help us rethink the way we tell stories in the field.

Welcome to the Creators For Climate podcast. Just like you, we are looking for answers about our role in this changing world. So in this show we’re going to sit down and talk shop with a wide range of guests and give you a virtual seat at our table. Here is episode 1!

What makes those big name creators and science communicators more successful than others? It’s a question I’ve been racking my brain over for the past decade and I decided to do some digging. This blog dives into the key aspects that all these ‘personal brands’ have in common: Focus in their work, knowing their audience in and out and adapting their communication style to fit their audience.

In this post we’ll look at a practical exercise designed to help scientists and researchers create engaging social media content from their work. We’ll see how you can brainstorm possible topics to talk about or even better, come up with a bunch of ideas that you can turn into social media content. Let’s get started!

Carousel and slide posts, many people love them, we science communicators should adore them. These posts are essentially a modern day slideshow and are especially useful for presenting complex scientific topics in a format that is easy to digest and visually engaging. With this blog let’s explore how to create these ‘carousels’, and how you can turn those traditional science posters into actual engaging social media posts using the AIDA method.

Navigating the world of science communication can be a rewarding journey, yet challenging if you don’t know where to start. I want to take you through the thought processes you have to go through while you are making content about a certain topic. Let’s start at the start:

The first question I hear most about starting with science communication is: WHERE DO I EVEN START? Today it seems like the platforms for sci com are as diverse as the topics they cover. From traditional print to the dynamic world of social media, each platform offers unique opportunities… and challenges. But how do you choose the right platform for your science content?