But, what can I do about the Climate Crisis?

How to find Joy in Climate Action

In this TED Talk, Dr. Ayana Elizabeth Johnson delivered a compelling message about the role each of us can play in addressing the climate crisis. Besides her background in marine biology, she’s also known to be a busy bee when it comes to climate action. She advices as a policy expert, has become quite the writer herself and has found the joy of creating climate content through numerous initiatives like “The all we can save project” and the podcast “How to save a planet”. As she notes herself: You’ll find her at the nexus of science, policy, and communication, focused on climate solutions.

But let’s take a look at her presentation - and what we can learn from that for those eager to make a difference.

Overwhelmed by Climate Change

The common theme we feel when we talk about the challenge ahead: the vastness of climate change. From eliminating greenhouse gas emissions across various sectors to restoring ecosystems, the task ahead is… “gonna take some effort”.

While the scale of the problem can feel overwhelming, Ayana’s approach to solutions offered me a glimmer of hope and a new mindset towards what we can really do as individuals, together.

Traditionally, when we think of climate action, we think of protests, maybe voting for that green party (which also isn’t always to best) and of course: reducing our own carbon footprint. As Ayana so rightfully points out: the term "carbon footprint" was actually popularized by fossil fuel corporations, to shift the blame onto us individuals. No wonder we all feel like WE need to change the way we live. While these actions are definitely essential to start living more consciously, they're just the tip of the iceberg. We need systemic changes.

The Power of the Venn Diagram

Inspired by Dr. Ayana Elizabeth Johnson’s TED talk

This Venn diagram approach to climate action was, in my opinion, a game-changer. By considering what we're good at, the work that needs doing, and what brings us joy, we can find our unique niche in the climate movement. This method emphasises the importance of passion and purpose in our actions, and unknowingly was the same process which helped start this initiative “Creators For Climate”.

Let's explore how you can unleash your climate action superpowers:

  1. What are you good at?
    Take a moment to reflect on your areas of expertise, skills, resources, and networks. What unique qualities do you bring to the table?

  2. What work needs doing?
    Consider the specific climate solutions that ignite your passion. What systems-level changes resonate with you? Choose those that align with your values and aspirations.

  3. What brings you joy?
    Climate action is a long-term commitment (hopefully), so it's vital to choose actions that bring you joy and satisfaction. If you aligning your actions with your personal happiness, you can sustain your effort for years to come.

Before Creators For Climate I personally struggled fighting this uphill battle one small change at a time, until I understood that I had to put my resources where it actually mattered.

  1. I’m good at creating content and crafting stories for online media

  2. We need more fact-based content on social media to combat mis-information and to educate more about climate change.

  3. I love inspiring and motivating people to become the best version of themselves, through telling stories and educating about science and culture.

Now you: Take a moment to sketch out your own Venn diagram. Reflect on your skills, passions, and the areas where you can make the most significant impact. It's a simple exercise that can provide clarity and direction.

Join the Movement

If you are a scientist who wants to learn more about science communication, where to start and how to apply it to your own research, I might have something for you. In the e-book below I’ve compiled a 30 day challenge which gets you through all the steps of communicating your research. No prior knowledge required. The goal is to get more science content on the web, and we have to start at the start!

Sign up for the waitlist of the Science Communication 101 and be an integral part of our community of change!

Community driven knowledge

We’re testing the workbook with a handful of driven scientists at the moment. Please join the waitlist if you want to be notified when we launch.

 

Written by

Tom Janssen
Science communicator
Content Creator

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@tomsodyssey

 
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Why Science Communication is important to combat Climate Change

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Overcoming Common Challenges in Science Communication